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Tuesday, January 27, 2015

Our Guests from Korea Have Arrived!

Dear colleagues,

For months, we have anticipated the arrival of guests from Korea, and they’re finally here! Eight students and their professor, Dr. Seohee Son, from Sookmyung Women's University in Seoul, South Korea, are visiting FD this week.

Many of you may remember Seohee. She worked with Family Development as a graduate student in Family Social Science where she was mentored by Dr. Jean Bauer. Seohee’s previous visit with Jean is an example of a legacy on many levels. Jean’s legacy was grounded in leading by example. She emphasized the importance of understanding community needs and ensuring that, as a faculty member with an Extension appointment, she heard those needs and set the wheels in motion to meet them. She listened for educational needs while in the community, garnered funds to conduct on-site research to meet those needs, mentored graduate students to conduct the research in — and with — the community, and then created research-informed educational programs

Thursday, January 22, 2015

Meet the Teams: Communications

You may have noticed an increase in communications-related work within Family Development during the last couple of months. We're happy to announce that Family Development has heightened its focus in the area of communications and that a new Family Development Communications Team has been formed.

What Does the Communications Team Do?

An effective communication strategy takes a multi-level approach. As you probably have experienced first hand, just because you've created a new curriculum or developed a new workshop, there's no guarantee it will draw customers.

Our communications team is set up to help those of you on program area and project teams approach your communications and marketing work at different levels: annual planning, constituent relationship management, media relations, marketing resources and tools, staff development, and staff communication.

Tuesday, January 20, 2015

No Work Is Insignificant

This week's guest columnist: Mary Marczak. 

“No work is insignificant. All labor that uplifts humanity has dignity and importance and should be undertaken with painstaking excellence.”
― Martin Luther King, Jr.

In the wake of Martin Luther King, Jr. Day, I’ve been thinking how his words ring true for our work at the Center for Family Development. We go about our work every day to “uplift humanity.”

From Fresh Spectrum's 6 Logic Model Cartoons.
Some of us might say, “Isn’t it good enough that we are doing good work and have good intentions?” To those who invest millions of dollars to support our work, the answer is “No. You need to show that our investment is making a difference — that it’s having an impact on the health and well-being of our children, families and communities.”

But that puts us all in a conundrum. It’s difficult showing impact when we are mostly addressing complex, interconnected “wicked problems” So, how can we meet this challenge? One way to better demonstrate our impact under these conditions is to tell a collective story of our combined efforts. As I write this blog, Family Development is involved with three major collective impact-story telling efforts:

Tuesday, January 13, 2015

And the Award Goes to . . .

Dear colleagues,

Sunday evening I watched the Golden Globes, in which George Clooney reflected on winners and losers. Addressing his show business colleagues, he said, “Four out of five of you don’t win. Literally 80 percent of the people in this room don’t win. [But] if you are in this room, you’ve caught the brass ring. You get to do what you’ve always dreamed to do and be celebrated for it, and that just, it ain’t losing.” Well said.

Tuesday, January 6, 2015

We’re in This Together

This week's guest columnist: Renee Obrecht-Como.

Between Christmas Day and New Year’s Eve, it seemed that every organization to which I have contributed anything in the past decade — time, money, a good word — had one purpose: Send an email each day declaring that time was running out to make a tax-deductible contribution before 2014 was over. How much did I donate during that week? $0. I’m simply not the target audience for these end-of-year donation pleas: deducting charitable contributions does not reap tax benefits for my household.

The annual deluge of emails asking for donations always sets me thinking about fundraising. This isn’t surprising, given that Health and Nutrition’s fiscal wellness is a major focus of my work. This year, my mind turned not only to fundraising but also to volunteering, program partnerships, and employee engagement. What do these have in common? Relationships. All demand strong relationships, forged through identification, satisfaction, trust, and commitment, in order to succeed over the long term.
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